Click2Customer

5 Ways to Improve Your Web Forms and Increase Your Web Site Conversion Rate

Posted on 17. Sep, 2009 by Lyz in blog, optimisation articles

Design your web forms for usability and see your conversion rates soar

We’ve all had that sinking feeling when faced with a form to fill in, be it on paper or online. They’re usually over long and over-complicated – there’s never the option you want to choose, enough space to actually write your answer or they ask seemingly unrelated questions that you don’t want to answer!

Does Your Website Have The X Factor When It Comes To Perceived Credibility?

Posted on 16. Sep, 2009 by Lyz in blog, website optimisation

Professional website design – why is it so important to get right?

You know that first impressions count and the way your website looks is the single most important factor when establishing web credibility. You only have a second or two to make a favourable impression before you’ve lost that potential customer for good.

How to Optimise Your Website in Under An Hour

Posted on 09. Sep, 2009 by Lyz in blog, website optimisation

I’m always being asked to review websites and give feedback on how they can be improved. By improved I’m talking about higher search engine rankings and increased web site conversion rates. I’ve done this so frequently that I’ve developed a system for going through a site and producing a website optimisation overview and I’m giving away part of that system here. Within an hour you’ll know where your site’s weaknesses lie.

Cheap Website Optimisation

Posted on 03. Sep, 2009 by Lyz in blog, website optimisation

In the world of online marketing it’s vital that your website works for you. Having a website that receives no traffic, and thus no sales or conversions for your business, is only a drain on your resources. You want your website to be successful, to rank well within the search engines for phrases relating to your industry and to receive a lot of traffic that will convert into sales or leads.